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Gooogle Make E-commerce Shopping Easier With Commerce Search

November 30th, 2009

Finally, Google has entered the world of ecommerce. Yesterday, Google unveiled Commerce Search which promises to make e-commerce searching as easy as using Google.com.
The release is timed perfectly for the holiday season rush, which happens to be online retailing’s busiest time of the year.
Google Commerce Search is a new enterprise product which allows website owners [...]

comScore And Forrester Butt Heads Over Ecommerce Data

November 16th, 2009

Welcome to Friday’s version of surveys, research and statistics to ponder. Of course, how and what you ponder always has more to do with the source of the statistics and your mood which makes the numbers kinda funky but ‘Hey!’, if we didn’t have stats what would we do with our days?
This latest statistical ‘he [...]

How To Prepare For Holiday Traffic

November 2nd, 2009

Just a reminder here that one of two of the busiest holiday shopping days of the season is fast approaching. The season officially kicks off with Black Friday. This day traditionally marks the start of the holiday shopping season and has long been known for great sales, stores opening extra early and pure customer mayhem.

Are You ready For Cyber Monday And Black Friday?

November 2nd, 2009

Wanted to post a quick note here to remind any store owners that want to take advantage of Cyber Monday (the Monday after Thanksgiving) that it is quickly approaching. If you want to take advantage of it make sure you got your “best promo” ready to run for the day and begin promoting that “sale” [...]

Fulfilling Customer Needs Without Them Asking

October 20th, 2009

Do you ever notice that you have very little sales from your web store, but always seem to be answering questions from your customers asking you “how they can buy”, or asking questions about your store policies, or maybe it’s a question about a single product?
Your answer is probably “No, I don’t?”
Do you know why [...]

Google Rebrands Google Base To Merchant Center

October 5th, 2009

This Monday Google launched a new face for Google Base called Google Merchant Center which allows ecommerce businesses to upload product feeds to Google so individual products are searchable via Google Product Search (once known as Froogle).
I am not sure what drove the reasoning behind this transition but the new name definitely makes more sense [...]

Amazon Readies Their Own Product Brands

September 21st, 2009

The New York Times and Techflash are leading news this morning about Amazon and how it looks like it will become the Wal-Mart of the internet. The question is, is anyone ready to follow or take on Amazon on its own turf.
All ecommerce companies should be looking at what Amazon is doing right now [...]