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Archive for the ‘Online Retail’ Category

Building A Better User Experience In Your Shopping Cart

Monday, June 21st, 2010

While working on some ecommerce affiliate sites, I tried to find the ecommerce merchant’s shipping prices. Unfortunately, it’s a remarkable pain in the neck to find shipping info at most mom-n-pop ecommerce stores.

Online Retail Spending Grew By 10% In Q1 Over Last Year

Monday, May 24th, 2010

comScore, Inc.(NASDAQ: SCOR), a leader in measuring the digital world, today released its Q1 2010  U.S. retail e-commerce sales estimates, which showed that online retail spending neared $34 billion for the quarter, up 10 percent versus year ago. The strong acceleration [...]

Understanding Conversion Rates Can Increase Your Sales

Monday, March 8th, 2010

I’m a big “conversion” person as many of you already know.
I like conversion increases and I am always seeking higher conversion levels, even tenths of a point at a time (it all builds up.)
Having said that, I thought it was important to point out one thing I tell store owners. I bring this up because [...]

ComScore Reveals Top-Growth Among Ecommerce Categories

Monday, January 25th, 2010

According to the latest press release from ComScore,retail sites continued to climb in December as Americans scoured the Web for deals this holiday season.
Among the top-gaining Retail sub-categories were Jewelry/Luxury Goods/Accessories, Sports/Outdoor, and Flowers/Gifts/Greetings sites, each growing more than 20 percent versus November. Jewelry/Luxury Goods/Accessories sites attracted nearly 23 million visitors during the month, representing [...]

Optimizing Your Ecommerce Site For Google’s Shopping Feed

Monday, January 11th, 2010

A properly optimized Google Shopping Feed can be the difference between success and failure in the online world. Additionally, the lessons learned in feed optimization can be carried over to paid comparison engines like Shopzilla and Shopping.com.
Also know as a “Google Base Feed” or a “Froogle Feed,” the Google Shopping feed is basically a file [...]

Fulfilling Customer Needs Without Them Asking

Tuesday, October 20th, 2009

Do you ever notice that you have very little sales from your web store, but always seem to be answering questions from your customers asking you “how they can buy”, or asking questions about your store policies, or maybe it’s a question about a single product?
Your answer is probably “No, I don’t?”
Do you know why [...]

Amazon Readies Their Own Product Brands

Monday, September 21st, 2009

The New York Times and Techflash are leading news this morning about Amazon and how it looks like it will become the Wal-Mart of the internet. The question is, is anyone ready to follow or take on Amazon on its own turf.
All ecommerce companies should be looking at what Amazon is doing right now [...]