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Author Archive

Gorilla Sacks Wins Ecommerce Makeover Contest

Monday, July 19th, 2010

The BigCommerce $35,000 Ecommerce Makeover Contest has come to a close, and the winner is a company that manages to recycle material, make fashionable bags, and help animals: Gorilla Sacks.

Ecommerce Makeover Finalists Announced

Tuesday, July 6th, 2010

An ecommerce contest is almost ready to reach its conclusion. Earlier this week, BigCommerce announced that it has narrowed down the field of competitors to five, meaning the winner of its $35,000 Ecommerce Makeover Contest should be announced rather soon.

Online Ads (Sometimes) Prove Popular With Shoppers

Monday, February 22nd, 2010

Considering how hated pop-ups have become, and that ad-blocking software is quite popular in certain circles, it might be easy for everyone to believe that online ads are universally not liked.  Still, new research suggests that people find online ads useful, so long as they’re truly being informative or doing consumers a favor.

Email Marketing Still Going Strong

Monday, July 27th, 2009

Email marketing represents about as good a way as ever of promoting eCommerce, according to some new statistics.  Click-through rates may or may not quite be at all-time highs, but some progress definitely appears to be taking place.

Study: Social Media Marketing Good For eCommerce

Monday, March 23rd, 2009

Online retailers who haven’t embraced Facebook, Twitter, YouTube, and other social media sites had better get a move on if they don’t want to be left behind.  New stats indicate that a whole lot of people have turned to these resources to satisfy some marketing needs.

Holiday Shopping Season Shaping Up Well

Monday, November 24th, 2008

It’s beginning to look a lot like Christmas, or, as much of the country is in a rather soggy state right now, at least the Christmas/holiday shopping season. Multiple sources indicate that online businesses should do all right on Black Friday and in the following weeks.
Let’s start with Hitwise, which has been tracking visits [...]