August 20, 2017

Ecommerce Makeover Finalists Announced

July 6, 2010 Doug Caverly

An ecommerce contest is almost ready to reach its conclusion. Earlier this week, BigCommerce announced that it has narrowed down the field of competitors to five, meaning the winner of its $35,000 Ecommerce Makeover Contest should be announced rather soon.

Online Ads (Sometimes) Prove Popular With Shoppers

February 22, 2010 Doug Caverly

Considering how hated pop-ups have become, and that ad-blocking software is quite popular in certain circles, it might be easy for everyone to believe that online ads are universally not liked.  Still, new research suggests that people find online ads useful, so long as they’re truly being informative or doing […]

Email Marketing Still Going Strong

July 27, 2009 Doug Caverly

Email marketing represents about as good a way as ever of promoting eCommerce, according to some new statistics.  Click-through rates may or may not quite be at all-time highs, but some progress definitely appears to be taking place.

Study: Social Media Marketing Good For eCommerce

March 23, 2009 Doug Caverly

Online retailers who haven’t embraced Facebook, Twitter, YouTube, and other social media sites had better get a move on if they don’t want to be left behind.  New stats indicate that a whole lot of people have turned to these resources to satisfy some marketing needs.

Holiday Shopping Season Shaping Up Well

November 24, 2008 Doug Caverly

It’s beginning to look a lot like Christmas, or, as much of the country is in a rather soggy state right now, at least the Christmas/holiday shopping season. Multiple sources indicate that online businesses should do all right on Black Friday and in the following weeks. Let’s start with Hitwise, […]