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Archive for February, 2009

Ecommerce Beats Retailers In Customer Satisfaction

Friday, February 27th, 2009

E-consultancy reports that a recent study conducted by the UK National Customer Satisfaction Index scored retailers, e-commerce reported a stunning score of 82 points for Q4 2008 (out of 100). Why is this news so interesting? Because the average retailer customer satisfaction score is 74.8. Amazon and Play.com helped e-commerce separate itself from the rest […]

Increasing Product Traffic With Keyword Testing

Monday, February 9th, 2009

The Google AdWords Help Forum, is a great resource for those of you with AdWords campaigns, as Google posts various tips every couple of weeks or so. AdWordsPro Sarah, who is a Google employee, is a regular contributor to the forum. Her latest help came in the form of tips for testing keywords for products […]